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Economics of strategy

By: Besanko, David.
Contributor(s): Dranove, David | Shanley, Mark | Schaefer, Scott.
Material type: materialTypeLabelBookPublisher: New Delhi Wiley India Pvt. Ltd 2004Edition: 3rd ed.Description: xxiv, 632 p.ISBN: 9788126517756.Subject(s): Strategic planning - Economic aspects | Managerial economicsDDC classification: 658.4012 Summary: The book provides an economic lens for viewing the broad sweep of the strategic activities of the firm. The book begins by focusing on the boundaries of the firm and examines competitive strategy from the perspective of industrial organization (IO) economics, particularly Porter's Five Forces. It then explores strategic positioning and dynamics as well as topics associated with internal organization, including personnel economics, organization structure, and strategic fit.
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Books Vikram Sarabhai Library
Slot 2037 (2 Floor, East Wing) 658.4012 B3E2 (Browse shelf) Available 170707

The book provides an economic lens for viewing the broad sweep of the strategic activities of the firm. The book begins by focusing on the boundaries of the firm and examines competitive strategy from the perspective of industrial organization (IO) economics, particularly Porter's Five Forces. It then explores strategic positioning and dynamics as well as topics associated with internal organization, including personnel economics, organization structure, and strategic fit.

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