Normal view MARC view ISBD view

Creativity: unconventional wisdom from 20 accomplished minds

Contributor(s): Meyers, Herb [Editor] | Gerstman, Richard [Editor].
Publisher: New York Palgrave Macmillan 2007Description: 236 p.ISBN: 9780230226210.Subject(s): Creativity and organizations | Creative ability in businessDDC classification: 658.4063 Summary: This fascinating book is about creativity in business and management. The authors have interviewed well known creative people in a number of fields to identify how creative methods work, including the drivers and influences upon creativity, creative inspiration, creative problem solving and creative influences. Their analysis shows that while there are common themes and methods, creativity will also solve problems with uncommon results and deliver the unexpected. This book will be of interest to anybody trying to better understand creativity.
List(s) this item appears in: Angus Deaton (Nobel 2015)
Tags from this library: No tags from this library for this title. Log in to add tags.
    average rating: 0.0 (0 votes)
Item type Current location Item location Call number Status Notes Date due Barcode
Books Vikram Sarabhai Library
Slot 2069 (2 Floor, East Wing) 658.4063 C7 (Browse shelf) Available FM 165168

This fascinating book is about creativity in business and management. The authors have interviewed well known creative people in a number of fields to identify how creative methods work, including the drivers and influences upon creativity, creative inspiration, creative problem solving and creative influences. Their analysis shows that while there are common themes and methods, creativity will also solve problems with uncommon results and deliver the unexpected. This book will be of interest to anybody trying to better understand creativity.

There are no comments for this item.

Log in to your account to post a comment.

Powered by Koha