Inspired marketing!: the astonishing fun new way to create more profits for your business by following your heart (Record no. 64116)

000 -LEADER
fixed length control field 02593nam a2200241Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140323b2008 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780470183649
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Vitale, Joe
9 (RLIN) 187417
245 ## - TITLE STATEMENT
Title Inspired marketing!: the astonishing fun new way to create more profits for your business by following your heart
Statement of responsibility, etc. Vitale, Joe
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Jersey
Name of publisher, distributor, etc. John Wiley & Sons
Date of publication, distribution, etc. 2008
-- 175198
300 ## - PHYSICAL DESCRIPTION
Extent xvii, 205 p.
520 ## - SUMMARY, ETC.
Summary, etc. Customers today are jaded, bored, or simply not paying attention to most of the marketing messages they encounter. Overwhelmed by marketing noise, many don't even notice promotional efforts for those products they truly do desire. So how do marketers clear out the clutter and connect with the customers who actually want what they have to offer? The answer is Inspired Marketing! The authors present the amazing step-by-step model used by today's very best marketers. For anyone who sells anything, this rainmaking sales technique lets you sell without resorting to hype, scare tactics, or any sort of manipulation. Finally, you can sell more and feel good about doing it. The Inspired Marketing, method appeals to the heart, as well as the head. It's based not on coercion or pressure, but on enthusiasm and honesty. If that sounds like wishful thinking, it's not! Inside, you'll find firsthand, expert insight from the world's most inspired marketers-Amy Scott Grant, Armand Morin, Bill Hibbler, Cindy Cashman, David Riklan, David Garfinkel, Lisa Coltman, Mark Joyner, Mark Ryan, Michel Fortin and Silvie Fortin, Nathan Anderson, Pat O'Bryan, and Suzanne Burns. Inspired Marketing connects the everyday act of buying and selling with deeper, more meaningful forces. In a synthetic, manipulative consumer culture, it's a breath of fresh air. So throw your conventional ideas about marketing out the window and let Inspired Marketing take you to new levels of success based on authenticity, enthusiasm, and heart.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Selling - Psychological aspects
9 (RLIN) 56992
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing - Psychological aspects
9 (RLIN) 56991
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Creative ability in business - Anecdotes
9 (RLIN) 187418
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Success in business - Anecdotes
9 (RLIN) 187419
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Businesspeople - Interviews
9 (RLIN) 187420
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Perrine, Craig
9 (RLIN) 187421
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
-- 00024.95
-- USD
-- 2008-05-01
-- Viraj Marketing
-- 00280064
-- 2008-04-30
-- 887
-- 2008-04-30
-- A
-- 001062.87
-- 20.00%
-- 00000.00
-- Prof. Anil Kumar
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Item location Full call number Barcode Date last seen Price effective from Koha item type
          Vikram Sarabhai Library Vikram Sarabhai Library   2009-05-04 Slot 2164 (2 Floor, East Wing) 658.8 V4I6 164982 2009-09-04 2009-09-04 Books

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