Handbook of marketing and society (Record no. 39525)

000 -LEADER
fixed length control field 00463nam a2200157Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140323b2001 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780761916260
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number R 658.8
Item number H21
245 ## - TITLE STATEMENT
Title Handbook of marketing and society
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Thousand Oaks
Name of publisher, distributor, etc. Sage publications
Date of publication, distribution, etc. 2001
300 ## - PHYSICAL DESCRIPTION
Extent xxii, 543 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Social marketing
9 (RLIN) 57857
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Bloom, Paul N.
Relator term Editor
9 (RLIN) 188768
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Gundlach, Gregory T.
Relator term Editor
9 (RLIN) 223023
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Reference
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Source of acquisition Item location Full call number Barcode Date last seen Koha item type
        Reference Vikram Sarabhai Library Vikram Sarabhai Library   2001-03-15 Granthagar Slot 1653 (2 Floor, West Wing) R 658.8 H21 148385 2009-09-04 Reference

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