Electronic marketing : integrating electronic resources into the marketing process (Record no. 37130)

000 -LEADER
fixed length control field 00966nam a2200229Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140323b2000 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0030211077
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780030211072
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.84
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Reedy, Joel
9 (RLIN) 189815
245 ## - TITLE STATEMENT
Title Electronic marketing : integrating electronic resources into the marketing process
Statement of responsibility, etc. Reedy, Joel
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Yrok
Name of publisher, distributor, etc. The Dryden Press
Date of publication, distribution, etc. 2000
-- 189816
300 ## - PHYSICAL DESCRIPTION
Extent xxiv, 466 p.
365 ## - TRADE PRICE
Price amount USD 16.00
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Electronic marketing
9 (RLIN) 57359
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Internet marketing
9 (RLIN) 47660
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Schullo, Shauna
9 (RLIN) 189817
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Zimmerman, Kenneth
9 (RLIN) 189818
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
-- 00016.00
-- USD
-- 2000-07-24
-- Current Technical Literature Co. Pvt. Ltd.,
-- 00200384
-- 2000-05-16
-- 77152
-- 2000-07-10
-- F
-- 000736.00
-- 10.00%
-- 00000.00
-- Prof.A.K. Jain
-- 16/05/2000
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Item location Full call number Barcode Date last seen Price effective from Koha item type
          Vikram Sarabhai Library Vikram Sarabhai Library   2009-05-04 Slot 2194 (2 Floor, East Wing) 658.84 R3E5 146680 2009-09-04 2009-09-04 Books

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