Tidd, Joe

Managing innovation: integrating technological, market and organizational change Tidd, Joe - 3rd ed. - New Delhi Wiley India Pvt. Ltd 2005 - xviii, 582 p.

Managing Innovation provides readers with the knowledge to understand, and the skills to manage, innovation at the operational and strategic levels. Specifically, it integrates the management of market, organizational and technological change to improve the competitiveness of firms and effectiveness of other organizations. The management of innovation is inherently interdisciplinary and multifunctional and Tidd, Bessant & Pavitt provide an integrative approach to the subject.

9788126509713


Technological innovations - Management
Industrial management
Organizational change

658.4063

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