Roberts, Dale

World of workcraft: rediscovering motivation and engagement in the digital workplace - London Gower (Routledge) 2015 - xiii, 162 p.

Table of Contents:

1. Game changer
2. Carrots, sticks, nudges and fun
3. Working for free
4. The grindstone
5. The efficiency paradox
6. Gamify the world
7. Intrinsicity
8. Progression
9. Epic meaning
10. The sandbox
11. Massively multiplayer work
12. Engagement loops
13. The purposeful play design process
14. Afterword.



9781472429056


Employee motivation
Games - Psychological aspects
Organizational behavior

658.314015193 / R6W6

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